Mark Zuckerberg’s metaworld

In 2021, Mark Zuckerberg expanded the space of his virtual universe: he introduced a new product, the Metaverse or metaworld. Facebook has remained in users’ memories as its developer. The popular social network has been under a different name, Meta, since last October. The rest of the company’s services, including Instagram and WhatsApp, are still operating under their old names and in their usual format.

What is a meta-universe

According to the idea of the authors, it will be not just an Internet resource, but a full-fledged space for uniting people, their communication. In the next ten years, the space should unite actual digital technologies, including virtual and augmented reality (VR and AR). By the end of the project, the number of users of the digital world will reach the 1 billion mark, Zuckerberg believes.

When announcing the meta-universe project, it was promised that everyone would have access to it. Users would have the unique opportunity to create an avatar in their own image or appear to other users in the guise of an animal, robot or otherwise. Everyone will have their own virtual home. One of the ideas that the company is currently working on is how to put real objects into the meta universe and vice versa. The latter could be implemented in the form of holograms, which you can interact with in real life. Both hands and voice would be required to control their characters within the meta-universe. Writing text with the power of thought is one of the ideas, which the authors of the project are also planning to implement. In the future, it is planned to give users the opportunity to “move” to different locations and time periods, remotely participate in sports games, visit the office space and so on.

Prospects of the project

Experts note: the realization of this idea – the consciousness of the meta universe – has long been talked about. Various experts are working on it, but it will take a long time before it is brought to life. The concept presented by Mark Zuckerberg’s company essentially describes the prospects of the digital industry as a whole and the result that can be achieved by combining technologies. We should not expect to see a revolution in this field in the next few years, experts warn.

The meta-universe project may be of interest first and foremost to young people. The equipment necessary for the existence of such a virtual world is quite expensive and has not yet reached the necessary level of sophistication. The presentation that Meta arranged may just be an attempt to “secure” the idea and announce it in public space so that a wide range of users would consider the company a pioneer.

Social media commentary on the unveiled project is varied. Some even compare Meta to the company from the popular sitcom Office, which invented its system with a logo in the form of a Mobius strip and the slogan “endless paper in a paperless world”.

According to other experts, the actions that Mark Zuckerberg is taking are an attempt at distraction. There have been a number of high-profile scandals surrounding Facebook and its founder recently, and the company was clearly in need of a rebranding.