5 Tips to Grow Your Instagram Blog
Now only the lazy does not post something on a social network. These can be photos of cooked food, children, family, creativity or nature shots.
We tend to both let things take their course and turn our hobbies into cash flow.
Today we will talk about the second option.
How to make sure that your Instagram microblog is of interest to a larger audience?
1. Beautiful visual
Like it or not, they are met by clothes. The more beautiful the packaging, the more interesting it is to find out what’s inside. Therefore, first of all, we are engaged in improving the quality of shooting. We focus on creativity (even old ideas can be revised and replayed).
2. Text
Not all people come just for the wrapper. A good half of the audience is interested in a lot of questions that you must answer in the first 5 seconds.
It is not necessary to leave penetrating and deep text under each post (unless this is a blog specialization). But it’s worth writing a couple of lines. For example, if this is a professional blog of a photographer or a manicurist, describe what is in the photo, when it was taken, what techniques were used. Or advertise your services: both in word and deed.
3. Page design
A person in the first 5 seconds of dating decides whether you are interesting to him or not.
Your page should “hook”. In the profile header, place information that best meets the needs of the audience.
Who you are? – A photographer whose portfolio contains only unusual people.
What are you offering? – Photo shoots: individual, family, etc.
Why you? – With me, you will open up from a side that you did not suspect.
At a minimum, such phrases in the profile header can hook the reader. And he will stay on your page. The most important rule is not to cheat. If you talk about the creative approach and the unusualness of the models, then show it in the photo.
4. Eternal stories
Information should be stored here that maximally reveals you as the best specialist in your field. As a rule, they talk about the professional path, save a part of the portfolio, perhaps some backstages. Anything that will help you get into it.
5. Stories
A mini-story that disappears after 24 hours. In it, we capture the moment of our lives and share it with our audience. Nothing sells your product like you do.
If a professional blog is being maintained, then you need to understand that it is served 50% through a person. As a rule, people choose specialists for themselves, guided not only by the quality of their product, but also by their friendliness, as to a person.
Therefore, it is very important to win over your audience, to be sincere and honest.
These simple rules will help at the initial stage of blog development.